Contact:
Chris Ronan, Public Relations, Geocaching HQ, chris@geocaching.com
Christine Woo, Communications, Viacom/Nickelodeon International, Christine.Woo@viacom.com
GEOCACHING HQ AND NICKELODEON PARTNER ON LIMITED-EDITION
RISE OF THE TEENAGE MUTANT NINJA TURTLES TRACKABLE GAMEPIECES
TO CELEBRATE 35TH ANNIVERSARY OF ICONIC FRANCHISE
Turtles-Themed Adventure Lab Scavenger Hunt To Launch In New York in October,
In Addition To Global Geocaching Community Events To Be Hosted In Twelve Cities Around The World
SEATTLE/NEW YORK (Sept. 3, 2019) – To celebrate the iconic Teenage Mutant Ninja Turtles’ 35th anniversary, Geocaching HQ has teamed up with Nickelodeon’s animated series Rise of the Teenage Mutant Ninja Turtles to release 4,000 limited-edition Raph, Leo, Mikey, and Donnie geocaching trackable game pieces across the globe.
Starting today, anyone can register to receive a Turtles trackable at geocaching.com/TMNT from September 3-10, 2019. Trackables will also be available at select geocaching events held in twelve cities around the world: Berlin, Germany; Buenos Aires, Argentina; Houma, Louisiana, USA; London, United Kingdom; Louisville, Kentucky, USA; Madrid, Spain; Memphis, Tennessee, USA; Mexico City, Mexico; Milan, Italy; New York, New York, USA; Paris; France; and São Paulo, Brazil. Each game piece will travel through the hands of geocachers, discovering new hidden locations and engaging with other players worldwide. Geocachers are encouraged to find all four Turtles and share photos on social using #TMNTcache and tag @TMNT.
“We are beyond excited to be celebrating the Teenage Mutant Ninja Turtles with an incredible global geocaching promotion,” said Bryan Roth, Geocaching HQ Co-Founder and President. “Geocachers around the world are huge fans of the Turtles and we can’t wait to see them engage with Raph, Leo, Mikey, and Donnie trackable game pieces as they travel the globe in search of adventure.”
In addition, a specially curated virtual scavenger hunt experience will launch in New York this October via the Geocaching Adventure Lab app, which will guide players to unique Rise of the Teenage Mutant Ninja Turtles locations throughout New York City.
Geocaching is a family-friendly global treasure-hunting game with more than 3.1 million containers (geocaches) of varying shapes, sizes and difficulty levels, hidden in 191 countries by more than 7 million Geocaching community members. Players, known as “Geocachers,” can find and log geocaches using the Geocaching® app or GPS device. Millions of trackable game pieces travel among geocaches annually through the hands of Geocaches. The Geocaching® and Adventure Lab apps are available on Google Play and the App Store.
For more about Nickelodeon’s Rise of the Teenage Mutant Ninja Turtles series, visit tmnt.nick.tv.
About Geocaching HQ:
Based in Seattle, Geocaching HQ supports the global community-based activity of geocaching. The company’s 80+ employees develop innovative products and services including Geocaching.com and the Geocaching® app that inspire and enable discovery, exploration, and adventure in more than 190 countries.
About Nickelodeon’s Rise of the Teenage Mutant Ninja Turtles:
Rise of the Teenage Mutant Ninja Turtles follows Raphael, Leonardo, Donatello and Michelangelo on all-new adventures as they seek to unlock the mystical secrets of New York City. From the tallest skyscraper to the dankest sewer drain, the Turtles will encounter absurd new mutants and battle bizarre creatures all while enjoying their favorite slice of pizza. Tapping into mystic, ninja powers they never knew existed, the four brothers must learn to work together and navigate the perils of the modern age and hidden realms in order to fulfill their destiny to become a team of heroes.
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